How to Fight Lex Luthor Using Only Email List Building

Jason Calacanis wants to build the next media empire on the back of an old standby: email, specifically emails newsletters. On Monday, Calacanis launched a site called Inside.com, which functions as a Kickstarter-style system for identifying topics ripe for their own recurring “top news of the day” email newsletter. Topics that snag 1,000 sign-ups will see their own newsletters produced by Calacanis’ team. The building blocks of the newsletters will…